Sales Tip of the Day

Sales Tip of the Day

March 17
THE WAY YOU DO THE THINGS YOU DO

I’ve seen counter clerks, restaurant servers, and some retail sales people who clearly were not interested in anything other than getting through the job at hand, collecting a check, and going home.

You’ve witnessed service technicians and general laborers who obviously did not care about quality.

We’ve all heard the cold calling sales teams who lifelessly read from a script as quickly as possible to reach their phoning quotas.

For a few dollars, anyone can pick up a book or a CD or attend a workshop and get a roadmap for how to do sales. But what they can’t buy is a proper sales attitude.

The key is to make every move with enthusiasm.

Always remember that it’s not just the things you do, it’s the way you do the things you do that will make you either memorable or forgettable.

© 2010 YOU ROCK!™ Communications

ARE YOU READY TO ROCK? - IT’S FINALLY HERE! THE NETROCKING MASTER CLASS LAUNCHES ON MARCH 23. FOR DETAILS, SEND AN EMAIL WITH “NETROCKING” IN THE SUBJECT LINE TO PATRICK@YOUROCKCOMMUNICATIONS.COM
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This daily sales tip is brought to you by:
Patrick Williams, YOU ROCK!™ Communications
Helping people and business be #1 in their market!
http://www.YouRockCommunications.com • 253-318-7503

March 16
OPEN ARMS

When I was the host of a top-rated rock radio morning show, lots of clients wanted me to do remote broadcasts from their location to drive a ton of traffic into their store during a very short time.

One time, we did a very successful remote, giving away a ton of t-shirts, logo merchandise, and CD’s to the throngs of listeners who turned out for the event.

Except, the store owner didn’t understand how to welcome customers with open arms. Instead, he stood in the corner suspiciously eyeing every person who walked in. He made them feel so uneasy that most left quickly after collecting the giveaways. So much for increasing sales!

If you have a store front, here’s how to make your customers feel comfortable and appreciated:

    Acknowledge every person who comes through the door with a warm “hello” or “welcome”.

    Let each person know you are available to help them if they have questions.

    When a customer asks where to find something, walk them to the destination.

    Ask customers to offer their suggestions and ideas for improving the experience.

    Thank every person as they leave, whether or not they bought from you.

These five simple steps are a great way to make your customers comfortable, relaxed, and far more likely to actually buy from you.

© 2010 YOU ROCK!™ Communications

ARE YOU READY TO ROCK? - IT’S FINALLY HERE! THE NETROCKING MASTER CLASS LAUNCHES ON MARCH 23. FOR DETAILS, SEND AN EMAIL WITH “NETROCKING” IN THE SUBJECT LINE TO PATRICK@YOUROCKCOMMUNICATIONS.COM
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This daily sales tip is brought to you by:
Patrick Williams, YOU ROCK!™ Communications
Helping people and business be #1 in their market!
http://www.YouRockCommunications.com • 253-318-7503

March 15
NO ANSWER

Harvest Records released Electric Light Orchestra’s self-titled debut album in the UK during 1971 and it was a hit.

United Artists negotiated a deal for US distribution of the album the following year and, as the album was almost ready for pressing, the executive responsible for getting the job done realized he didn’t know the actual name of the album. So he wrote a note to his secretary asking her to call the UK record company and ask for the title.

Not taking into account the time difference, she called during normal Los Angeles working hours. It was the middle of the night in the UK and nobody was there to take her call. After ringing several times without success, she dutifully scribbled “No Answer” on the note and returned it the executive.

To this day, every US pressing of the album, tape, and CD version of ELO’s first album carries the title, “No Answer”.

There are several sales lessons to take away from this story.

First, don’t rely on second-hand information. Better to get the news straight from the horses mouth, or you’ll end up looking like the other end of the horse!

Second, trying a few times and giving up is about the same thing as not trying at all. If you want to reach someone, stick with it until you do!

Finally, if something is really important to your career, you just might want to take care of it yourself to be sure the job is done right.

© 2010 YOU ROCK!™ Communications

ARE YOU READY TO ROCK? - IT’S FINALLY HERE! THE NETROCKING MASTER CLASS LAUNCHES ON MARCH 23. FOR DETAILS, SEND AN EMAIL WITH “NETROCKING” IN THE SUBJECT LINE TO PATRICK@YOUROCKCOMMUNICATIONS.COM
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This daily sales tip is brought to you by:
Patrick Williams, YOU ROCK!™ Communications
Helping people and business be #1 in their market!
http://www.YouRockCommunications.com • 253-318-7503

March 12
KEEP ON ROLLIN'

If you are not quite hitting your numbers right now, it is important that you don’t let it get you down.

The best thing you can do is keep busy. Continue doing the things you need to do. Stay in close touch with all of your existing customers and make sure they get all the attention they deserve and more. Ask for and pursue referrals. Make the calls, get the appointments, do the research and make the presentations.

No matter what, stay active.

If you keep on rollin’ while everyone else stops trying, you’ll make the sales that others will miss.

© 2010 YOU ROCK!™ Communications

ARE YOU READY TO ROCK? - IT’S FINALLY HERE! THE NETROCKING MASTER CLASS LAUNCHES ON MARCH 23. FOR DETAILS, SEND AN EMAIL WITH “NETROCKING” IN THE SUBJECT LINE TO PATRICK@YOUROCKCOMMUNICATIONS.COM
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This daily sales tip is brought to you by:
Patrick Williams, YOU ROCK!™ Communications
Helping people and business be #1 in their market!
http://www.YouRockCommunications.com • 253-318-7503

March 11
THE POINT

Ask 100 salespeople to define the objective of the first sales call, and you are likely to get just as many different answers.

Many say it is to establish rapport. Others may say its to “spread the word” or “get the name out there.” Some might suggest it is to conduct a needs analysis or do a site survey or get competitive information about current solution providers.

While all of these are part of selling strategy, none of them are a singular objective for the first contact.

The POINT of the first (and every) sales call, meeting or interview is to make a sale.

You need to approach every sales call with the intention of making that sale right now.

Some of the time you won't make the sale on the first call. But if you don’t believe a first-call sale is possible, you seriously reduce the likelihood of actually making a sale, whether you are on the first, fifth, or 50th encounter with your prospect.

© 2010 YOU ROCK!™ Communications

ARE YOU READY TO ROCK? - IT’S FINALLY HERE! THE NETROCKING MASTER CLASS LAUNCHES ON MARCH 23. FOR DETAILS, SEND AN EMAIL WITH “NETROCKING” IN THE SUBJECT LINE TO PATRICK@YOUROCKCOMMUNICATIONS.COM
-----

This daily sales tip is brought to you by:
Patrick Williams, YOU ROCK!™ Communications
Helping people and business be #1 in their market!
http://www.YouRockCommunications.com • 253-318-7503

Posted on Wednesday, March 17, 2010 (Archive on Monday, January 01, 0001)
Posted by jstoltz Contributed by jstoltz

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